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These are just a few things that you can do to establish a powerful internet marketing campaign which will have you selling your products and services online – globally and while you sleep.

  • Connect with a powerful CPA network - CPA Networks focus mainly on Cost-Per-Action or Cost-Per-Acquisition advertising. It’s a type of Affiliate Marketing, but often focuses on leads over sales, but not exclusively. It’s a little complex, but it’s a great way to generate a lot of leads or sales really fast. Here are the top 5 CPA Networks.

The concept of affiliate marketing requires serious research, planning, strategy and follow through which can be very cumbersome for those without the experience required to succeed.
Creating a strong internet marketing campaign requires several key factors which business owners can begin doing immediately to build a strong company foundation and take their business to the next level on the internet.  Here are few expert recommendations to get you started:

Building a strong affiliate marketing business requires a reliable marketing strategy to expose your business to the masses and increase your customer base. With the proper strategy today’s business can develop into a globally recognized organization as soon as it develops a focused campaign and strong presence on the web.

My first business venture was in late 1995. At age 22 I had partnered with a few amazing individuals who introduced me to a new organization who made the transition from Pac Tel Corporation to AirTouch Communications.  A small investment of 50 thousand dollars and ten times that in sweat and due diligence turned my investment into a very profitable 1.8 million dollars in just under two years.  At that time having an office, a staff and all of the overhead was a necessity and extremely costly.  Even though the business venture was very lucrative, at the time I missed out on utilizing one of the most powerful and beneficial marketing tools today…the Internet.

Affiliate marketing can be a very lucrative way to make money online.  Connecting with the right CPAs and with the proper marketing, small businesses or individuals can produce a prosperous Internet marketing business…all from the comfort of a person’s home.  Affiliate marketing is no longer just a growing trend but a valuable business marketing asset for retail and service providers and now small businesses can benefit tremendously from affiliate marketing because it facilitates business growth.

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The Power and Growth of Internet and Affiliate Marketing

  • Go Social – Incorporate an appropriate social media presence by incorporating top social media networks such as Facebook, Twitter and LinkedIn.  Although Facebook is mainly centered on sharing photos, links, and quick thoughts of a personal nature, individuals can also show their support to brands or organizations by becoming fans.  Twitter’s interface is easy to learn and use, and setting up a new profile only takes minutes.  LinkedIn is great for meeting customers, getting in touch with vendors, recruiting new employees, and keeping up with the latest in business or industry news. If it matters to your company or career, you can probably do it on LinkedIn.
  • Establish an effective internet presence through your website – you can measure the effectiveness of your website by using analytics software and asking your visitors to either provide comments and/or sign up to follow you. If your website is visually appealing, easily allows your visitors to find what they want and influences your customers to buy, your website is effective.
  • Brand your business – Connect with Fiverr.  Create a professional, custom logo and marketing materials designed to provide a polished appearance for your business. When used consistently, it will create valuable brand recognition.

Today’s consumers enjoy the click of a mouse rather than a visit to a brick and mortar. Tens of thousands of businesses have entered the arena of affiliate marketing and finding great success. Companies such as Amazon and eBay have mastered this convenient way to serve their customers. Many of the retailers today’s consumers frequent, such as Best Buy and Wal-Mart, are now offering incentives to purchase products and services on line. Today, a small business can exclusively use affiliate marketing strategies to sell their products.

However, many of today’s entrepreneurs simply do not have the information, resources, skills and tools to create a successful solely internet marketing campaign. In fact, many business owners don’t really know or understand the nature of internet or affiliate marketing.  Webopedia defines Internet marketing, or online marketing, as advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails.

20 years later, I have come to learn experience is the best teacher and time allows for the greatest of innovations.  Today, the need for a large office, large staff is no longer a necessity because of Internet marketing.  Internet marketing greatly decreases overhead which allows business owners to reduce the price of their products and services which creates a competitive advantage.

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  • Mobile access - Accompany your website with a fully responsive site which is mobile friendly. Be sure to check out Google’s mobile friendly test to make sure your site is approved in the mobile SERPs (search engine results page). 
  • Drive traffic to your website and mobile application – this is done by providing value-add content such as blogs, articles, eBooks or other content which captures your prospects attention because it helps them build their businesses and they will happily follow you. Incorporate the proper SEO (Search Engine Optimization) and email marketing. Without the proper optimization and email marketing you will not be able to drive traffic to your website.