The reasons for needing a website for your business should be self explanatory, however, according to the U.S. Census Bureau a massive number of businesses don't have a website.
Reason 13 – Email@mywebsite.com
Owning a website can help you get a matching email address. I know there are other ways to do this, but by having a website you can have firstname.lastname@example.org. It is more professional and easier to remember. I know you love your email@example.com, but it doesn’t really resonate with customers as a professional email.
Reason 9 - Stick it to the man
Stick it to the MAN, is the best answer to “Why do I need a website?” With the proper planning, strategy and implementation, it is the easiest way to quit your job and earn a living with your startup.
According to the U.S. Census Bureau a massive number of businesses don't have a website.
Source: US Census Bureau
Research Date: January 12th, 2015
Reason 8 - Marketing
The internet has opened up a whole new world of marketing that didn’t exist before. Your website can attract new business by using a whole host of low cost marketing or even techniques on how to market your small business for free.
Reason 4 - Business value
Having a website adds value to your business and your reputation. The perceived value of your business will be lower in everyone’s eyes – especially your customers if your business is not able to be found online. Websites like, Yelp and GrubHub do not add value to your business they only add additional marketing channels. GrubHub is a great marketing channel to help bring traffic to your own website.
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Reason 5 - 24 hours per day
Your website runs 24/7 without any supervision or need to lock it up. You can always be there for your customers. Your website can be managed to target local, national and global markets every minute of every day, even when your brick and mortar doors are closed.
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Reason 11 - Run your business your way
You don’t need permission from your boss or company lawyer to do business your way. Your business, your website, your rules, you’re the boss.
Reason 15 – Helps with business goals
That’s right! When it comes to writing the content for your website you are going to revisit things about your business which you haven’t visited in years. You will most likely reassess your business goals as time goes on. With a website you can edit and revise everything from text, photos and coding in order to accompany your evolving business goals. Your website will evolve because your business will evolve.
Reason 17 – Become one of the BIG GUYS
Every BIG GUY in business started as a little guy. Don’t concentrate on beating the big guys, work on becoming one of the big guys by implementing an already proven strategy and work on tweaking the strategy for your business because every customer has a personal preference. By creating your own website with a solid strategy behind it you can be a BIG GUY contender.
Reason 18 – Press releases
The adage, “If you build it they will come.” is not true. Just like letting people know about your brick and mortar business, you have to let people know about your website with press releases. I know that sounds a bit far out, but it is true. You can run inexpensive press releases online about your business, but to do it you will require a website. In fact, businesses who were absolute nobodies have received millions of views on YouTube because of online press releases.
Reason 19 – Communication with customers
By having a blog or even just a feed on your website, you can update customers on your newest offers, products, promotions, events, photos, or any other content. Social Media sites like Facebook and Twitter are great sites which help add value to your website with your potential customers but ultimately Social Media allow you to communicate with customers and drive traffic to your website.
Reason 3 - Time to show off
You know the incredible feeling you get when people recognize your work? Well, by having a website you can show off what you do and take pride in your work. You can share your ideas and knowledge right from your own website.
Reason 14 – Connect with fellow web masters
On a little side note, if you own a website you get to call yourself a ‘web master’. Pretty cool, huh!? But be careful, web master doesn’t mean you know everything. Reason #16 for ‘why I need a website’ is that you can easily make new professional and personal connections with other website owners and service providers. This can lead to extra streams of income for you! Having a website allows you to host your own affiliate offers for even more income.
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Reason 16 – Gives you a voice
Remember your passion? Your website allows you to give your passion a voice and you can say, “Well, I have written an article about that topic on my website.” It feels great! For some reason people don’t want to argue with you if you’ve written about something on your website. It also gives you a place where you can voice your opinion without judgment. If someone leaves you a comment you don’t like you can just drag it over to the spam folder. However, a comment you may not agree with may actually help because it’s allows you to take the good with the bad.
Reason 6 - Online brochure
Having a website means having an online brochure and helps your customers find out about your products and services. Some companies spend millions creating brochures, printing and distributing them. If you get most of your business through networking and personal connections, then they will want to check out your website.
Reason 12 – Instant credibility
Have you ever had difficulty making a sale or convincing someone you are the real deal? By having a well structured website you can foster instant credibility with anyone. You can provide the ultimate proof you are, in fact, the real deal and working to grow your own business as well as help others grow theirs.
Reason 2 - More customers
You can’t argue with numbers. Billions of people use the internet every day, and some 90% of those have purchased something, or contacted a company, online in the last 12 months. So by not having a website, you will be missing out on a big piece of the money-making Internet pie.
Reason 7 - Influence
By having your own website for your business, potentially tens of thousands of people are going to see it daily. You are able to influence people’s decisions by providing information and educating potential customers. Be the positive influence on a daily basis.
As a business owner, web design services, website building and small business website design can be challenging. How many times have you asked yourself, "Why do I need a website for my business?" Some ask for validation, some ask for justification and some ask for marketing automation. Whatever the reason is for you, we have compiled 20 answers to the question...
Reason 1 - Easy Startup
Ever wanted to start a business? Well, now you can do it with virtual space. In fact, by using some free website providers you don’t have to pay a penny. However, be careful with free providers. There are challenges especially when creating the proper SEO (Search Engine Optimization) for your free website.
Reason 20 – Helps you to find a new job
Finding a new job does not mean what you may think. I bet you didn’t see this one coming. I have been talking about how a website can help your business, but it can help you personally too. Not only can a website host your products or services, but by owning and managing your website you have demonstrated tons of hard and soft skills. Remember, you are building yourself and not just a business. Your website can host your résumé, your chronology of accomplishments and so much more. Your skills are in demand and are valuable. You are valuable!
Reason 10 – Your passion is relatable
Do you have a passion? Do you love sports? How about ballet, alternative dance, photography, holidays, Kit-Kats, cars, skateboards, science or animals? Well, then you have a business idea just waiting to happen. The internet has room for an unlimited number of passions which can attract traffic and revenue. Just pick something you love and start writing about it.
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